The Expert is the ultimate home marketplace. The company brings together the most sought-after home brands and globally renowned interior designers under one umbrella, changing the way designers and consumers decorate and shop for homes.

The wide array of products and designers found on The Expert provided a unique design challenge: develop a brand sophisticated enough to appeal to the world’s most elite interior designers, but versatile enough to support home products of all styles. For our marketing materials, I created elevated and uniform type styles and established a sharp motion identity. 

As The Expert evolved into a marketplace for designers, I redesigned the PDPs, global menu, and homepage to be more visually appealing and useful, and created new website tools like Favorites and Image Search to add value and increase time spent on the website.